With both a scientific and marketing background, my work covers a broad scope of activities from improving portfolios, brand storylines and marketing processes to cost reduction and R&D project management.
Growth
Dedicated to finding the right path to growth for your business.
Market Research | Business Case Development | Strategy Proposal | Initiative Resourcing | Change Implementation
Product Management
Driving profit with the right products for your customer base.
Product Positioning | Development Roadmaps| Value Propositions| Product Commercialisation
Cost Management
Optimising the portfolio to reduce unnecessary costs whilst minimising customer impact.
Complexity Reduction | Supplier Change
Marketing Activation
Reaching your customer through online and offline methods.
Brand Identity| Messaging | Online & Offline tools | Event Planning
Sales Activation
Bringing your strategy to life through an engaged sales team.
Training | Sales Tools | CRM Activation
Digital Transformation
Implementing digital tools to optimise key business processes.
CRM Implementation | Marketing Automation